Starting Your Business

Developing a Business Plan

The importance of planning should never be overlooked. For a business to be successful and profitable, the owners and the managing directors must have a clear understanding of the firm's customers, strengths and competition. Whether yours is a new business or an existing business in the process of expanding, money is often an issue. Taking time to create an extensive business plan provides you with insight into your business. This document can serve as a powerful financing proposal. This workshop takes you through the step-by-step process of developing a business plan.

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Maintaining an Agile Company

In today's business world, with its ever-changing marketplace, many companies recognize the need to adapt and change in order to remain competitive. This article will help you reinvent your company's vision to more closely match trends and customer preferences. By doing so, you will be better equipped to satisfy customers and increase profits.

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Determining Your Company's Legal Structure

Congratulations! You have decided to start your own business. What do you need to do besides simply opening a bank account, ordering stationery, and getting a phone number? First, you must decide your business's legal structure. You may have heard such terms as corporation, partnership, company and others, but may not be sure of their benefits or disadvantages. This workshop explains the legal structure options available to you.

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Targeting Your Market

Doing business without knowing your target market prevents you from reaching your goals: increased sales, market share, and brand awareness. This workshop helps you hit the bull's eye.

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Conducting a Market Analysis

Conducting a marketing analysis is the first step in determining if there is an audience for your idea. This workshop shows you how to gauge your market opportunities and provides you with key information essential in developing your marketing plan.

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Analyzing Your Competition

Succeeding in business means offering something more compelling than the competition. Seizing the advantage is key to success--even survival. This workshop helps you to measure your strengths against your competitors. It also offers strategies to take advantage of marketplace opportunities.

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Preparing a Cash Budget

Properly preparing your cash budget will show how cash flows in and out of your business. Also, it may then be used in planning your short-term credit needs. In today's financial world, you are required by most financial institutions to prepare cash budgets before making capital expenditures for new assets as well as for expenditures associated with any planned expansion. The cash budget determines your future ability to pay debts as well as expenses.

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Creating A Strategic Plan

Developing a roadmap for business enables you to gauge your company's performance, successes and weak areas over a period of time. It provides your employee's and management a roadmap to follow and work towards. A strategic plan addresses your company's marketing, sales, product development and operational and revenue goals.

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